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Marcus Rashford

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Context: 1. Open his official website (marcusrashfordofficial.com). Find ONE thing that is about FOOTBALL and ONE thing that is about CAMPAIGNING. What does this balance suggest about his brand priorities? There is an image of his representing his football team by wearing his kit. There is also another image of him is a suit and a Burberry attire. This balance shows that he is also an ordinary human who does other things other than football. Language: Analyse the website (or a page of it) using the denotation/connotation method, then judge its coherence. 1.  Write 3 things you DENOTE (literally see). I see a logo, a set of images and and menus tabs. 2.  For each, write what it CONNOTES (suggests). The logo suggests that he is more than just a player but a company-it also shows formality. The set of of images connotes his life and the menu tabs suggests that there is a large selection. 3.  Identify ONE technical code and ONE genre (website) feature. One of the images uses ...

GCSE Media Tasks: Coursework

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 Task 1 Brief 5- Alors on danse by Stromae 1) The lighting is dark to show gloominess and that he is tired from work. The costume he is wearing is a suit so present formality. Furthermore, in this part of the video we can see a person piling the protagonist up with a bunch of papers. Despite being overworked, he remains emotionless. The audience may feel guilt for him at this stage. The protagonist is then forced into a bar where he has to sing. However it is clear from his facial expressions that he doesn't want to and is full of exhaustion. He is placed directly in the middle of the stage where he is pressured in singing in from of several people. The bright light shone upon him further creates more tension. In the end, he has clearly fully lost control. His costume is now scuffed up compared to how it was in the beginning. His movement is also out of control as he required another person to pick him up and force him back on to his work chair.  2) The music video most likely...

KISS Breakfast on KISS Radio

Context: Deregulation and the Evolution of Radio 1. What is meant by the term ‘deregulation’ in the context of the UK radio industry? How does this contrast with how the UK government historically controlled the airwaves up until the 1970s? The systematic dismantling of these strict state rules, shifting the power from government regulators over to the free market. However, UK government had a legal monopoly that was strictly regulated. 2. Explain how deregulation dismantled ownership laws. How did this change allow multinational media conglomerates to sweep in and build massive national brand networks? Ownership laws prevented a single company from buying up too many radio stations. This allowed multinational conglomerates like BMG to sweep in, buy up local stations, and build massive national brand monopolies. 3. In a heavily regulated era, radio stations faced strict penalties or license loss if they abandoned local programming or dropped community news quotas. How has modern de...

Radio 1 Launch CSP

Historical, Social and Cultural Contexts 1) What radio stations were offered by the BBC before 1967? BBC Radio Home, BBC Radio Light and BBC Radio Third. 2) How was BBC radio reorganised in September 1967? What were the new stations that launched? The Light Radio was split into Radio 1 and 2. 3) What was pirate radio and why was it popular? Pirate Radio was a radio that was targeted to younger audiences that has a less formal presentation that BBC. It was popular as it had been the only station that existed that had targeted younger audiences 4) Why did pirate radio stop broadcasting in 1967? The 1967 Marine Broadcasting Offences Act officially outlawed pirate radio stations. 5) How did the BBC attract young audiences to Radio 1 after pirate radio stations were closed down? They used Tony Blackburn-a previous DJ from pirate radio-to perform for Radio 1 to try and make Radio 1 similar to pirate radio. 6) What was 'needle time' and why was it a problem for BBC Radio? Needle time ...

TV and Radio Index

1) Doctor Who 2) His Dark Materials 3) BBC Industries 4) Radio 1 Launch

TV Industry

1) What is the BBC's mission statement? Inform, educate, entertain 2) How is the BBC funded? BBC is funded through TV license. 3) What must the BBC do to meet its public service broadcasting responsibilities? (Look at the five bullet points in the notes above). They provide information through their news broadcast.  They support learning for people of all ages by providing the public with BBC bitesize. The BBC publishes comedy shows, etc. 25% of their production teas are from underrepresented groups By informing the public about democracy, tolerance, etc... 4) Who is the regulator for TV and Radio in the UK? You can find details on this in the notes above. By the OfCOM 5) How is TV and Radio regulated by Ofcom?  OfCOM oversees all media channels and produces a code of conduct that all media channels must follow or have their licence to make content removed and/or be fined heavily. 6) How do Doctor Who and His Dark Materials help the BBC to meet the BBC's remit to inform, educa...

His Dark Materials: LIAR blog tasks

Language and close-textual analysis 1) How does His Dark Materials fit the conventions of the fantasy TV genre? It has Daemons in it and also has multiple worlds in it which goes against reality. 2) Applying Propp's character theory, what character roles do some of the main characters in His Dark Materials fit into?  Lyra Belacqua- Heroine Mrs.Coulter- Villian Lord Asriel Belacqua- Dispatcher Lee Scoresby- Donor Will Parry- Helper 3) What enigma and action codes (Barthes) can you find in His Dark Materials? Make specific, detailed reference to the text using media terminology (e.g. media language - camera shots, diegetic/non-diegetic sound, mise-en-scene etc.) Mise-en-ecene is used when the Witches have ragged and black clothing to present them as evil. 4) What examples of binary opposition (Levi-Strauss) can you find in His Dark Materials? How do these create narrative or drama for the audience? You can find reminder notes on all these narrative theories here - just scroll down to...