Introduction - Tatler Media Pack 1) Look at the Tatler Media Pack. Go to page 2: How does the editor introduce the magazine? They first introduce who their targeted audience is- the upper class. 2) Now go to page 4 of the Media Pack. Focus on the print magazine (NOT tatler.com - the website). List the key demographic details: age, gender %, ABC1 % (social class), HHI (Household Income), % of those living in London and the South East. What do these demographic details suggest about the average Tatler reader? Average age-41 Gender-73% female ABC1-83% HHI-£261,562 London/SE-70% Most of the readers are upper-class rich females. 3) Look at page 6. What do Tatler readers think about fashion? How much do they spend? 62% of Tatler readers agree 'I often buy fashion products after seeing things advertised in magazines'. They spent £843 million on fashion in the past year. 4) Go to page 10. What are the special editions of Tatler that run throughout the year? What does this suggest abou...
Posts
Showing posts from March, 2026