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1) What key conventions of TV advertising can you find in the Galaxy advert? The galaxy advert uses CGI to recreate a movie scene with Audrey Hepburn. The advert is also set in the 1950's to suit that theme of nostalgia. 2) What is the key message the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question. The slogan 'Why have cotton when you can have silk?', indicates that galaxy chocolate is a luxury chocolate but is also one that you can have on a daily basis. 3) Who is Audrey Hepburn and why did Galaxy select Audrey Hepburn for this advert?  Audrey Hepburn was a famous actor in the 1950's. Galaxy selected her for this advert to gain more popularity and viewers as Hepburn was a big actor. They also used her to emit nostalgia from the advert. 4) In your own words, what is intertextuality? Intertextuality is when media references media product in order to engage the audience. 5) What Audrey Hepburn films are refer...

1) Advertising and Marketing 2) Gender Representation in Advertising 3) OMO Advert 4) Galaxy 'Chauffeur' Advert 5) NHS Advert CSP

1) What year was the advert produced? 1955. 2) How were women represented in most adverts in the 1950s? Add as much detail to this answer as you can as these are the social, cultural and historical contexts we will need to write about in the exam. Most adverts from the 1950's represent women as people who's sole purpose is to cook and clean. This is shown through countless of cleaning adverts. For example, the OMO advert presents a mother who is cleaning. This further emphasises that women are associated with cleaning. Woman are also referred to as weak and powerless. This is due to the fact that most adverts made women be overpowered by the husband. Lastly, women were presented as people who should always be modest. Examples of this could be where most of the woman wore red lipstick or dresses. Overall, 1950's advert presented woman as a negative way. 3) How does the heading message ('OMO makes whites bright') and the style of the text promote the product? The word...

1) Film Industry 2) Black Widow 3) I Daniel Blake

1) Find  three  adverts featuring women that are from the 1950s or 1960s.  Save the images to your Media folder as jpegs and then import them into your blog post.  Hint:  You may wish to look at car, perfume or cleaning products but can use any product you wish. 2) Find  three  adverts featuring women that are from post-2000.  Save the images to your Media folder as jpegs and then import them into your blog post. 3) What stereotypes of women can you find in the 1950s and 1960s adverts? Give specific examples.  Women are associated with cleaning jobs. They are also shown as happy getting a hoover for a Christmas present which is not true for most women.  4) What stereotypes of women can you find in the post-2000s adverts? Give specific examples. It stereotyping that women should wear red lipstick even if they are going to eat food. 5) How do your chosen adverts suggest representations of gender have changed over the last 60 years?  T...

  Part 1: Skittles Advert Analysis 1) What  key conventions  of print adverts can you find and what are the  connotations  or deeper meanings of each convention?  For each convention, write about how it communicates meaning to the audience. See the Maltesers advert above for an example of how to do this. The is a picture of the main product that skittles are trying to sell. On the packet it shows a bunch of different coloured skittles as well as a rainbow that represents joy and happiness. The logo is right in the middle of attention. The "skit" in "skittles" could show that the sweets are small and easily eatable without a hassle. They also have a rainbow in the background make up of skittles to show that they have all the colour in the rainbow- aka a large variety of colours and flavours. The slogan, 'taste the rainbow', also emphasises the idea of several flavours to taste. The colour scheme has all the colours in the rainbow to make it more attractive a...